How D-EFFCON revolutionized media licensing workflows with monday.com automation
A major US media production company partnered with D-EFFCON to transform their content licensing and rights management process using monday.com
Intro
A prominent US media production company, known for their influential talk show content, needed to streamline their complex licensing and rights management processes.
With growing content production and multiple celebrity appearances, they required a system that could efficiently handle NDAs, track copyrighted assets, and manage licensing terms across their media portfolio.
The Challenge
The production company faced several operational hurdles:
Fragmented Systems: Critical licensing information was scattered across Excel sheets, editing software, and various file storage systems
Time-Consuming NDA Process: Managing celebrity agreements required extensive manual coordination
Complex Asset Tracking: Copyright and licensing information for media assets lacked centralized visibility
Post-Production Complexity: Manually tracking and linking licensed content within show segments was time-consuming and error-prone, risking potential licensing violations
Risk of Oversight: Decentralized licensing renewal tracking increased compliance risks
The Solution
D-EFFCON implemented a comprehensive monday.com solution with integrated automations:
Streamlined NDA Workflow: Created an automated DocuSign integration for celebrity agreements with real-time status tracking
Automated Content Tracking: Developed a system to automatically map licensed content (music, footage, images) to specific timestamps in each episode, ensuring accurate usage records and licensing compliance
Centralized Rights Management: Built a comprehensive assets board tracking licensing terms, renewal dates, and usage rights across all media platforms
Integrated Systems: Built automations to streamline data flow between platforms
The Results
30 hours saved
weekly spent on manual processes
0 missed renewals
across all licensed assets
The Benefits
Enhanced Compliance: Complete oversight of licensing terms and renewal dates, preventing unauthorized content usage
Streamlined Operations: Automated workflows replaced manual spreadsheet management
Improved Efficiency: Production teams could focus on content creation rather than administrative tracking tasks
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